<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[thebicyclestandard]]></title><description><![CDATA[Pedaling towards a new era of bike shop success.]]></description><link>https://www.thebicyclestandard.org/blog</link><generator>RSS for Node</generator><lastBuildDate>Thu, 30 Apr 2026 05:11:31 GMT</lastBuildDate><atom:link href="https://www.thebicyclestandard.org/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[The "F" Word]]></title><description><![CDATA[You are about to finish up a sale of a new bike with a first time customer. You've spent about an hour and a half chatting with them, earning their trust, establishing credibility and making a good impression for the business. As evidence of the strength of the relationship you've created, on the cash wrap is also a helmet, some lube (that they'll likely never use), some lights, and flat change kit. You also managed to get them signed onto your email list where they'll get notified about...]]></description><link>https://www.thebicyclestandard.org/post/the-f-word</link><guid isPermaLink="false">69f261b6ffa9f539725d0bb7</guid><pubDate>Wed, 29 Apr 2026 21:24:10 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/471d6f_9098c95f63474bd69e2bc0b9f58b1ad1~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Patrick C</dc:creator></item></channel></rss>